Some new video footage from Comic-Con 2009 has arrived on Youtube showing one of the best viral marketing stuff I’ve ever seen. To summarize the beginning of the video (which is cut from the video below): a crew member is posing in front of a Tron arcade game machine and suddenly the electricity fluctuates. It turns out there is a secret gate behind the walls of the arcade machine. Music changes (a music Daft Punk wrote for the film starts) and people are let to enter the secret hall full of drawings of the new lightcycle of Tron Legacy. And the best part is at the end of the hall:
http://www.youtube.com/watch?v=lrew4XtbjrU
Another video with a little better sound quality but shorter:
http://www.youtube.com/watch?v=Va-05JPQ5Xk
By the way, Daft Punk is doing the soundtrack and I couldn’t think of any better choice.
Filed under: Movies, Tron Legacy